Online dating service Match.com has launched MatchMobile, a way for members to surf Match.com with their cell phone and be alerted by text message when someone emails them or winks at them. MatchMobile also allows users to respond to emails and winks they receive.
“Imagine what MatchMobile will do for the business traveler who’s constantly on the go, waiting for a flight home,” said Dr. Ian Kerner, a Match.com relationship expert. “They’re thinking of the long, lonely weekend ahead, and suddenly they receive a wink or an email — it could brighten their day and change their Saturday night plans.”
Paying subscribers to Match.com can receive wink and email alerts on their phone at no additional cost. To have the power to read and respond to emails, members will have to pay an additional $4.95 a month.
It never hurts to expand your service to keep up with technology. With that said, however, this is simply another addition to Match.com’s “add on” services that end up costing you a lot more than the normal monthly service.