One thing you never find with an online dating service is the opportunity to obtain a refund if the service doesn’t work out for you (or if you find love on the first day). New online dating service Let’s Grab a Drink is breaking the mold by refunding users, once they cancel, for time left on their membership.
Launched just last Spring, Let’s Grab a Drink could change the way many online dating services handle cancellations. In order for a service to successfully break into the online dating industry, it must find a unique selling point that other services don’t have. Let’s Grab a Drink has found that and more.
Online Dating Magazine has interviewed Let’s Grab a Drink’s president about his philosophy and will be publishing that interview in a few weeks.
I highly applaud Let’s Grab a Drink for putting online daters first. Online daters are getting tired of feeling they are being taken advantage of by online dating services who charge high monthly rates and don’t refund money. In fact, some services (like True.com) have in the past made it very hard for users to cancel their accounts.
The more services take advantage of online daters, the more online daters will move to services that put them first.